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Special Advertising Sections Listed by Calendar Month

January 2010

AD CLOSING IS NOVEMBER 5, 2009.
*Cover Story: Bum Steer Awards

Focus—Houston and Beyond

The best of Houston and the surrounding area: art and culture, nightlife and restaurants, and more.

Focus—New Outlook!

A round-up of ideas and suggestions for keeping readers looking, feeling, and being their best.

Continuing Education

Educational planner and guide to graduate, trade, technical, and art schools. [50/50+25%]

February

AD CLOSING IS DECEMBER 4, 2009.

Achievements and Innovations in Healthcare

Hospitals, medical centers, and doctors showcase their specialized programs, new diagnostic or treatment tools, new service or department, recent honors. [50/50+25%]

Lone Stars Shining, The Best Companies to Work for in Texas

An independent group tabulates the rankings and we publish the results of this annual report.

Meeting and Event Destinations Planner

Suggestions for the perfect locale for a staff meeting, company retreat, or family event.

March

AD CLOSING IS JANUARY 5

Spring Travel Planner

Biannual special section on travel destinations both in and out of the state. Reader Response Card.

Lone Star Living

City and country life, primary and secondary homes, communities, developments, and furnishings. [50/50+25%]

Focus—Fort Worth

Our look at the thriving cosmopolitan city that manages to retain its spirited Old West flavor.

Louisiana

Texas is the #1 feeder market to the Pelican State. We’ll tell our readers what to love about Louisiana. [Short Takes]

Postcard—Hawaii

Postcard—Alabama Gulf Shores

April

AD CLOSING IS FEBRUARY 5
*Selena: An Oral History

Tee Time

Great golfing opportunities in and out of Texas, plus information on golf-course living. Includes the Golf and Conference Travel Planner: select sites for golfing, meetings, and conventions. [Short Takes]

Discovery, A Guide to Cultural Travel

A look at the cultural and historical side of travel inside and outside of Texas. [Short Takes]

Postcard—Visit Florida!

May

AD CLOSING IS MARCH 5

Great Escapes

Wonderful places for Texans to go, inside and outside the state. Includes hotels, spas, resorts, festivals, and vacation destinations. Reader Response Card. [Short Takes or 50/50+25%]

New Mexico

As a place to visit, live, and do business, New Mexico is an all-time favorite for Texans.

Out of Town—Galveston Island/Bay Area Houston

Postcard—Arkansas

Home

Texas style reflected in how we furnish, decorate, and accent our homes. [an added-value opportunity]

June

AD CLOSING IS APRIL 5

Learning Curve

Educational planning and an informational guide to schools, colleges and universities, plus trade, technical, and art schools. [50/50+25%]

Focus—Austin and the Hill Country

Capital city, university town, high-tech mecca, Hill Country laid-back lifestyle—it’s all here.

Colorado

Fields of flowers, crystalline air, mountain towns filled with outdoor fun; it doesn’t get any better than a trip to cool Colorado. [Short Takes]

Out of Town—The Texas Coast

July

AD CLOSING IS MAY 5

State of Health, MedCenter

A preview of some of the best health facilities in Texas—our look at the state’s finest hospitals, and medical centers. [50/50+25%]

Focus—Best Game in Town

With some useful gaming tips and information we’ll help our readers find Lady Luck.

August

AD CLOSING IS JUNE 5

Fall Travel Planner

Biannual special section on travel destinations both in and out of the state. Reader Response Card.

Focus—Dallas and the Metroplex

Spotlight on the Metroplex, the state’s most dynamic metropolis—its art and culture, nightlife and restaurants, sports, and more.

Home

Texas style reflected in how we furnish, decorate, and accent our homes. [an added-value opportunity]

September

AD CLOSING IS JULY 5

Postcard—Hawaii

Out of Town—South Padre Island

October

AD CLOSING IS AUGUST 5

State of Health, Women’s Wellness

Provides up-to-date information on women’s health issues and concerns. [Short Takes]

Focus—San Antonio and the Heart of Texas

Our look at the best of San Antonio and its neighboring cities, including attractions and the unique ambience.

Main Street, Texas

Devoted to Texas cities and towns, this section is a platform for a message about your community, its lifestyle, business vitality, and attractions. [50/50+25%]

Home

Texas style reflected in how we furnish, decorate, and accent our homes. [an added-value opportunity]

November

AD CLOSING IS SEPTEMBER 3

Winter Retreats

Our tour of warm- and cold-weather destinations—all can be a welcome retreat from the workaday world. Includes information on ski lodges, beach accommodations, resorts, and getaways. Reader Response Card. [Short Takes]

Texas Home

How Texans furnish, decorate, and accent their homes. Trends for interiors and exteriors. [Short Takes]

Holiday Gift Guide

The best suggestions for family and friends for this gift-giving season.

December

AD CLOSING IS SEPTEMBER 3

Texas Super Doctors

Texas Super Dentists

 

Guide to section formats

Focus: A page that includes copy and photos about a particular topic or destination. 1/3 vertical and 1/6-page formatted ads will be featured under a section banner, following the Focus page. Related businesses advertising in the same issue are featured in a “Resource Directory” that lists company name and contact information.

50/50+25%: Advertisers double the size of their full or half-page ad in this section for a 25% premium. Ads face adjacent equivalent formatted space that features information about the advertiser or section topic. Formatted space layouts are produced by TEXAS MONTHLY using materials supplied by the advertiser. 1/3- and 1/6-page formatted ads are available but without equivalent space.

Short Takes: A section that presents paragraphs about advertisers, plus their contact information. (Does not apply to 1/6-page ads.)

Postcard or Out of Town: A page that includes travel tips and information about a destination— Postcard designates out-of-state locales; Out of Town, Texas cities and towns.

Online extensions

Ask your representative about opportunities for section advertisers to extend their impact on texasmonthly.com. Special advertising section advertisers can take advantage of an online program with an additional investment.

In every issue

The Arts, A Cultural Guide: : Full- and half-page four-color ads showcase galleries and antique shops plus information on museums and the performing arts—both in and out of Texas. Ad closing is the 5th of the month, two months before issue date.

Prime Properties: A four-color formatted real estate section presenting land, ranches, estates, fine homes, and vacation property in and out of Texas. Ad closing is the 23rd of the month, two months before issue date.

* Featured articles and calendar are subject to change.

For additional information, check with your Texas Monthly sales representative or contact Marilyn Plummer at 512-320-6976 or mplummer@texasmonthly.com.