very season in Texas is rodeo season, but the biggest rodeos in the state are in February and March. Here's our guide to rodeos--how they got started, how they work, which is the best, and rodeo champions' secrets to being the best. We'll also give you valuable tips on how to talk about rodeo without putting your Gucci loafer-shod foot in your mouth--when, for instance, it's ok to use the label "hooker" in polite company, and when a pickup man can save your life. Rodeos have a strong hold on our culture. Even in Texas, where they are so commonplace that you can find one almost any weekend in small towns all over the state--rodeos are still a big deal, no matter how lavish or how little they are.