Should be a meaty ad campaign as they beef up their marketing presence for tender audiences.
“When the cowboys on the 06 ranch talked about losing a way of life, they often pointed to their neighbor, Clayton Williams, as an example of what they meant. He was a millionaire and an oilman, and he represented everything they hated.”
February 1, 1985 | by Gary Cartwright | Feature
The word probably makes you think of rhinestone-studded jeans, floppy-brimmed hats, and Nashville queens, but “cowgirl” ought to stand for the tough pioneer women who built ranches and went on cattle drives and the hardy rural women who are out there today doing their fair share of the work, usually invisibly, to maintain a majestic way of live.
August 1, 2011 | by Barney Nelson | Feature