In an industry riddled with options for home-delivered beef, one ranch is disrupting the standard in a way that only Texas can. Dalhart, Texas-based Ribbonwire Ranch, which operates on a former portion of the historic XIT ranch, has recently gone to market with a new certified organic beef offering that promises restaurant-level quality backed by an impressive set of farming and ranching standards that are redefining the taste of organic beef. The goal? To deliver the best tasting beef by combining organic feed—grown right on their farm—with the top Angus genetics in the industry.
To aid in developing their initial herd, Ribbonwire Ranch embraced a research partnership with well-known meat scientist and Red Angus breeder, Dr. Markus Miller, of Texas Tech University. The partners have also implemented technology that is providing real-time traceability for every animal on the ranch. From birth to beef, they keep track of every animal every step of the way. Ribbonwire Ranch has succeeded in creating a modern operation that will undoubtedly find its way to the hearts of beef enthusiasts searching for the ultimate meat-consuming experience.
A Partnership Destined for Greatness
Ribbonwire Ranch was established by two families that have combined their specialties to develop a truly innovative partnership that is making waves in the industry. The Lathem family has been operating a sustainably-minded organic crop production business for many years. When that experience was integrated with the Schoonover family’s seasoned cattle ranching expertise, a unique match was formed to develop a thriving organic beef operation. In addition to their deep appreciation of the history of farming and ranching in the Texas Panhandle, they are collectively guided by several key principles: continue a legacy of land conservation, promote animal health and welfare, and deliver impressive organic beef unlike anything else on the market.
Ranching With New Standards
In an industry pushed by pounds, profit, and volume, the use of added hormones and medicated/genetically modified feeds are a significant part of the US beef supply. Ribbonwire Ranch has taken a different approach when it comes to the regenerative nature of their operation and the stewardship of natural resources. From birth to finish, Ribbonwire’s cattle never leave the ranch. This tightly controlled procedure, which involves a strict regimen of digitally documenting every stage of the cattle’s existence, offers an innovative and transparent process that provides complete traceability. Their herds are raised on native pastures under the watchful eyes of the two families, where stress is kept low, care is provided humanely, and there is rarely a need for human intervention.
As a consumer, you have undoubtedly read or heard the term “grass-fed”. It is a prevalent, natural-sounding, marketing-based term designated for beef from cattle that have been raised with a predominantly grass-fed diet. Conceptually, it is applaudable, but traditionally grass-fed beef has a peculiar smell and taste that is not for everyone. Enter Ribbonwire Ranch’s distinctive grain-finishing technique. This diet modification is the key to improving the tenderness and flavor profile for organic beef, a characteristic that has been missing from an all-natural or organic grass-fed beef market. The result? More flavorful certified organic beef that consistently grades at the highest possible rating PLUS ships directly to your doorstep.
Find your perfect cut or shop their tailored bulk and variety bundles by visiting ribbonwire.com.