Joella Gammage Torres uses the same tools as her grandfather and father at the celebrated hat shop in Lockhart, which has topped the heads of Willie Nelson, Jerry Jeff Walker, and many more.
The Texanist: Is There a Formula for Picking Out a Cowboy Hat That Doesn’t Make You Look Like a Fool?
A Houston man wants to get the width of his brim just right.
With a combination of fashion ingenuity and electrical engineering, Neon Cowboys founder Asia Hall rigs cowboy hats that glow.
A Dallas man worries that hipsters have commandeered his favorite style of hat.
Waco native Cameron Morris customizes hats for Texans including Aaron Watson and Charley Crockett.
Fringe, rhinestones, and boots were in full display at the Austin music festival.
A Connecticut Yankee new to San Antonio’s social circuit is vexed by an invitation’s dress code.
A Flatonia man thinks Tim McGraw can afford a better looking cowboy hat
The MaterialA cowboy hat is a beloved possession: It fans fires, it blocks the rain, it gives shade—and it lends authenticity at any honky-tonk or greased-pig contest. But it’s also an extension of one’s personality, so commissioning one takes serious thought (and serious dough: from $300 to $1,500). The first