Schools closed and schedules were cleared as an estimated 350,000 people crowded the streets of downtown San Antonio for the annual Battle of the Flowers Parade on April 28. People decked in Fiesta medals, costumes, and Spurs gear joined a throng so thick that, according to the San Antonio Express-News, this year’s grand marshal Father David Garcia almost missed the ribbon cutting.

But despite the traffic, the festivities marched on. This year’s parade—which helped wind down ten days of Fiesta—featured 40 floats and more than 7,500 participants. The blur of color and noise made its way past thick crowds of spectators, who sought shade under overpasses or wide-rimmed sombreros, trying to keep cool in muggy 92-degree heat.

The Battle of the Flowers is one of the oldest events associated with Fiesta San Antonio, but participants still adhere to its original purpose—to honor those who fell at the Alamo. Texas Monthly headed out to the parade route to capture the faces behind the beloved parade, which turned 126 this year.