The band Gungor is using the festival to broaden its fan base outside the churches where it made its name. Can it escape the stigma of Christian rock without alienating its devoted followers?
For all the criticism of the festival’s co-opting by big brands, the power of art, music, and community were on display in the wake of tragedy.
It’s already two days into SXSW Music. It’s crowded. The schedule app is overwhelming. But the festival is what you make of it. 13 personal rules from Texas Monthly Senior Editor Jason Cohen, whose first SXSW was in 1991
March 15, 2013 | by Jason Cohen | South by Southwest Survival