‘s owners John Bates and Brandon Martinez can give themselves a pat on the back; apparently, they make the best sandwich in the Southwest. On Wednesday, Adam Richman’s Travel Channel show “Best Sandwich in America” featured the Austin sandwich shop’s seared beef tongue sandwich and dubbed it the best sandwich in the Southwest – beating out The Salt Lick‘s sliced beef brisket sandwich and a twelve-ingredient torta from Phoenix, Arizona. If you’re interested in watching Richman explain all the delicious, mouth-watering intracacies of Noble Pig’s beef tongue sandwich, check out this YouTube video.
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